The Amazon Author Formula Workbook by Penny Sansevieri – Spotlight

Long and Short Reviews welcomes Penny Sansevieri who is here to visit with us today.

Writing the book is one thing—turning it into a viable product on Amazon is something else entirely.

That’s where The Amazon Author Formula Workbook steps in. This companion to Penny Sansevieri’s bestselling Amazon Author Formula provides the structure, tools, and strategy authors need to improve visibility and drive meaningful sales on the world’s largest book platform. Inside, authors will find expert-designed worksheets on keyword and category research, pricing analysis, launch timeline planning, book description writing, and Amazon Ads. Also included are trackers to monitor performance and flag what needs adjusting—so you’re not just doing more, but doing what works. Each worksheet can be downloaded and printed, giving authors a flexible, repeatable system to apply with every book. It’s equal parts instruction manual, workbook, and campaign planner—built for authors who are ready to stop guessing and start growing.

About the Author: Penny Sansevieri is one of publishing’s leading voices in book marketing, known for her ability to translate high-level strategy into practical author action. Through her company, Author Marketing Experts, she’s worked with indie authors, major publishers, and brand-driven thought leaders to develop customized marketing plans that scale. With 24 books to her name, a teaching position at NYU, and a widely followed podcast, Penny remains at the forefront of what it means to be a modern, empowered author—and her work continues to shape the careers of writers across every genre.

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Buy the Workbook and the book from Amazon.

Comments

  1. It’s interesting that you figured all of this out. There are so many books competing for attention on Amazon.

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